Spring 2007    |    Special Focus    |    Ways You Can Get More From Your Marketing
Home   Marketing Technology     Customer Lifecycle     What's New?     Business Insights     DigitalDigest     IndustryInsights     QuickTakes     Publisher'sLetter		Automating sales support can create more profitable partnerships with your sales force.           GO FOR THE GOLD! In this issue, find ways to optimize your marketing resources to take advantage of your best opportunities. Discover how you can get more from your marketing.   The second in a four-part series focuses on using advanced data mining to find opportunities for cross-sell/upsell in growing relationships. New media vehicles provide more opportunities to engage today's customers. To get the "ultimate answer" about opportunities for making your customer relationships more profitable, you need to ask more than the "ultimate question." Increase the effectiveness of your e-mail newsletters and stay out of the junk folder with these tips.
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