Your own in-box provides all the evidence you need to know that increasing numbers of marketers are using e-mail for customer communications and promotional offers. In fact, companies are spending about 30 percent of their total marketing budgets online. Consider providing your customers more control over the communications they receive from you. First Marketing’s Dynamic E-News lets customers select the information that interests them to make your e-newsletter more relevant. For more information on this and First Marketing’s whole suite of online solutions, including NetLetter® Inbox, contact us at marketing@first-marketing.com or call 800.736.0145.
As Digital Media Manager at First Marketing, Anjie Moin supervises a staff of Web designers and programmers to produce high-quality communications in a variety of electronic media. Anjie can be reached at amoin@first-marketing.com.